Developing an app is a major investment, so you want to set it up for success. You need to define your target market and build an app that meets their needs. Just as important, you want to give users a good experience.
Two main factors decide whether an app succeeds. First, it must solve a problem or let users complete a task. Second, it must feel good to use, so people keep coming back and recommend it to friends. A professional voice over for your app can support both.
From great idea to finished design
“Hey, I’ve got a great idea for an app!” That is how most mobile app projects begin. You spot a problem among potential users, and you see how an app could solve it. Next, you define your target users and hire a reputable development firm. You also build a model for generating revenue and analyzing user behaviour.
The next step is design. Look and function matter, and so does the way users move through the app. Audio narration or spoken instructions can be part of that design, and they make the experience even better.
Why add a voice over for your app?
Listening to instructions, instead of or in addition to reading, makes information easier to get. It also makes your app easier to use. A voice adds another level of interaction that keeps users engaged.
Audio also improves accessibility. Users who are driving, exercising or have low vision can still follow along. As a result, a professional voice over adds an appealing, helpful element that improves the whole experience.
Ideas for adding a voice over to your app
You can add a voice over to almost any app. Here are six types that benefit most.
Education
If your app delivers eLearning, a voice over improves both the experience and information retention. It works for corporate training and post-secondary courses alike. Narration guides users through each lesson and makes learning more interactive.
Travel
The right voice captures the excitement of travel. Use it to share details about destinations, attractions and activities.
Fitness and health
Fitness apps are very popular. A voice can offer encouragement and remind users of their goals. It can also report distance walked, run or biked, plus calories and other nutrition details.
Finance
Apps for banking, taxes and investing work well with a professional, confident and friendly voice. It can explain complex steps and give clear instructions.
Video games
A new mobile game offers many chances for voice work. A voice can give instructions or become part of the game itself. For example, a preschool game could use a friendly voice to say each letter and its sound.
Medical
Medical apps help users with medication reminders, appointments, symptom troubleshooting and even vital signs such as heart rate and blood pressure. A voice that gives instructions and reminders makes these tools feel more personal and comfortable.
Human voice or AI voice for your app?
AI-generated voices are easy to add, and they can work for simple system prompts. For an app that represents your brand, though, a human voice still stands out. A professional artist brings natural emotion, clear timing and a consistent sound across updates. That matters most in health, finance and education apps, where users need to trust what they hear.
Finding the right voice for your mobile app
Looking for the perfect voice? On Air works with a vast, varied pool of voice talent. We can help you find a voice that reaches your target users and fits your vision. Browse our voice talent to hear samples, or learn more about our voiceover and narration services.
Once you choose your artist, we move into production. On Air can deliver any audio format your app requires. You will receive a quality voice and professional audio production that improves both function and user experience.
Ready to get started? Contact us to talk about your app.
