Sonic branding is a quick burst of music or sound effects that is immediately associated with your brand. Think of it like an audio calling card, a music and voice brand… an effective mnemonic device that singles you out in the marketplace.
Sonic branding works and it could be working for you! Click here for more information and get a brand that will be music to your ears.
The origin of the phrase 'to put someone on hold' was Alexander Graham Bell handing over his telephone instrument to his partner Mr. Watson and saying, "here, hold this".